TRACE
Congestion and air pollution
Problem
Congestion and air pollution.
Description
The project targets established measures to promote cycling and walking to the workplace, to school, for shopping purposes or simply for leisure. More particularly, TRACE assessed the potential of ICT-based tracking services to optimise the planning and implementation of such measures and to enhance their attractiveness and potential impact.
Results
Not yet available.
Lessons Learned
Significant travel behaviour changes observed when travellers acquired personalized information feedback or instructions.
Strong effects on changing travel behaviour suggest that providing free transport cards to employees is a successful intervention that can be implemented by other employers, such as universities.